About Us

Loopen — Where Calm Meets Creativity 🧵

At Loopen, we believe in slowing down — not just for the sake of rest, but to reconnect with ourselves through something beautiful.

In a world that feels rushed, noisy, and screen-filled, Loopen offers an alternative:
✨ A simple, soothing craft that invites mindfulness, creativity, and joy — one stitch at a time.

How It Started

It began with one small kit and a big need to breathe.

Our founder, like many of us, was overwhelmed — balancing too much and feeling too little peace. After trying hobby after hobby that felt like more work than joy, she picked up embroidery… and everything changed.

“Ten minutes of stitching in the evening became my moment of calm.
It wasn’t about being perfect — it was about being present.”

That moment sparked the idea for Loopen:
A modern embroidery brand made for beginners, overthinkers, and anyone seeking calm, confidence, and creative expression.

Why Loopen?

- 🧶 Beginner-Friendly — No experience? No problem. Our step-by-step guides and pre-designed stitch pages make learning easy and fun.

- 🧠 Mind-Calming — Stitching has been shown to reduce stress, lower anxiety, and create a meditative rhythm. It’s not just a craft — it’s therapy you can hold.

- 🎨 60+ Gorgeous Designs — From simple floral borders to intricate patterns, each kit helps you grow your skills at your own pace.

- ✂️ Everything You Need — Every kit includes fabric, thread, needle, scissors, and threader. No extra tools, no confusion — just open, start, and relax.

Our Mission

We’re here to help women (and anyone!） reconnect with creativity and calm in a way that’s practical, beautiful, and healing. Whether you're picking up a needle for the first time or returning to a long-lost love of crafting — Loopen is your space to grow, stitch by stitch.

A Note From Our Founder

“I created Loopen because I needed it.
A way to quiet the noise and come home to myself — one thread at a time.
Now I want to share that feeling with as many people as possible.”

Loopen is currently focused on serving customers across the UK, but this is just the beginning. As our community grows, so will our reach — and we’re so grateful you’re here at the start.

With every stitch, you’re not just making something beautiful.
You’re making space for yourself.

— With warmth,
The Loopen Team